|Vol 3, No 3 (2014): Abhinav-International Monthly Refereed Journal Of Research In Management & Technology (Online ISSN 2320-0073)||CONSUMERS’ BUYING AND SWITHCING BEHAVIOR DUE TO ADVERTISEMENT: A STUDY ON SHAMPOO BRANDS||Abstract PDF|
|Ankita Shrivastava, Dr. Vikram Bisen|
|Vol 3, No 1 (2014): Abhinav-International Monthly Refereed Journal Of Research In Management & Technology (Online ISSN 2320-0073)||FACTORS INFLUENCING CONSUMER BUYING BEHAVIOR WITH SPECIAL REFERENCE TO DAIRY PRODUCTS IN PONDICHERRY STATE||Abstract PDF|
|A. Ananda Kumar, Dr. S. Babu|
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