A STUDY ON PERCEPTION OF STUDENTS TOWARDS THEIR MANAGEMENT INSTITUTES: EMPIRICAL STUDY IN PUNE CITY
Many institutes in Maharashtra could not fill all seats for last 4-5 years. This provoked researcher to examine the causes of vacant seats. To start with, research study has been undertaken with the purpose to understand perception of MBA students in Pune City. 20 management institutes providing MBA course in Pune are selected for this research. From these institutes 150 students were contacted and were requested to respond to structured questionnaire. Only 109 responses finally were considered for analysis. All the responses were coded in SPSS for analysis purpose. The results showed that the reason for taking admission to MBA is significantly affecting the perception of students towards their institute. It was also found that education background and past work experience of students also affect students’ perception towards institute. Institute needs to involve various methods in order to fulfill expectations of students who have come from different graduation background and with different levels of past experience. Limitations of this study and scope for future studies are given in the last section of the paper.
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